Graphic Assets — John Bucher

Examples of Graphics Created for Touchpoint Labs (Shopwindow) (2019-Present)

Note: The orange sloth character is named “Sassy”, a mascot that was experimented with as a representative of the brand’s tone.

Medium Content.png

QR Code Ring.png

Right Time Content Channel and Person.png

Stressed out Staff Member.png

Connective Database.png

Engaging Past Customers in New Product.png

Confused and upset customers.png

Sales Funnel Slide.png

Improve Conversions.png

Increase Leads.png

Increase Repeat Buyers.png

Shopwindow Machine Abstract.png

Macro Touchpoint Map.png

Shorten Time to Make a Sale.png

Streamline Auditions.png

Supercharge Recruitment.png

Engage your Fans.png

Capture Video Stories.png

Walk Ins Touchpoint.png

Third Party Locations.png

Referrals Touchpoint.png

Phone Calls Touchpoint.png

Off-Premise Signage.png

Product Card_Responsive Builder.jpg

Feature Card_Video Heatmap.jpg

Product Card_Peoplestream.jpg

Product Card_Appointment.jpg

Mascot Design/Art

I created a mascot design for Shopwindow, “Sassy the Sloth”. Below are examples of some of the graphics I’ve illustrated or made in Sketch of him.

Sassy Arms Outstretched.png

Sassy in hot air balloon.png

Sassy hanging.png

Sassy connecting outcomes .png

Sassy adding appointment.png

Sassy Spearfishing underwater.png

Sassy reclining.png

Shopwindow Story Studio Thumbnail.jpg

Sassy video analytics .png

Sassy with analytics.png

Sassy Spearfishing.png

Sassy printing press.png

Sassy painting qr code.png

Sassy adding content.png

Icons

Below are icons I created created for the Shopwindow product interface.

Characters For Storytelling

Below are examples characters that use stock photo heads of real people with illustrated/vector bodies so that they can be animated and reused in any number of ways when communicating narratives in videos.